Category: Features

Top insights for Sports Marketers from the recent football season

By Seun Johnson Beyond the excitement on the pitch, the just concluded 2023/2024...

The market relevance of re-instated Nigeria’s National Anthem

By Seun Johnson Beyond the widespread criticism and incredulity that surround...

How agencies celebrated creativity at Pitcher Awards 2024

By Ralph Tathagata Advertising and marketing are dynamic industries. They require...

Advertising, Public Relations, and related services market on track to hit a trillion-dollar valuation

By Zion Rufus The advertising, public relations, and related services market is...

Navigating the future of Nigeria’s manufacturing sector as pathway to economic growth

By Felicia Nwosu Nigeria’s manufacturing sector, one of the cornerstones for...

Worst to funniest: Some hilarious domain name blunders and what you can learn from them

By Zion Rufus Choosing a clear, relevant, and memorable domain name is essential...

Global FMCG giants champion eco-friendly packaging revolution

By Felicia Nwosu In a concerted effort to combat plastic waste and champion environmental...

Top 5 global brand rivalries: Expert insights and marketing lessons

By Zion Rufus Brand rivalries have been shaping industries, spurring innovation,...

BUNMI OKE @ 60: The amazon, her career & exploits

By Oluwaseyi Lawal As Bunmi Oke turns 60, it is never in doubt that drums will...

Marketing budget shrinks to pre-pandemic levels, CMOs grapple with 15% fall

By Zion Rufus The world of marketing is facing a new challenge as budgets continue...

Marketing Edge Magazine © 2024 / All Rights Reserved