Category: Brands

Chiedu Ugbo: An executive with the Midas touch

Chiedu Ugbo is the Managing Director of the Niger Delta Power Holding Company of...

Heineken uses non-alcoholic beer sponsorship to increase market share amid pandemic

Heineken recently announced a sweeping change in its alcohol marketing by entering...

World’s most valuable alcoholic brands to lose $33bn brand value, says report

Brand Finance, an independent branded business valuation consultancy, has released...

New Molfix Air Dry Diaper Hits the Shelves

HAYAT KIMYA, manufacturer of Nigeria’s number one choice diaper, MOLFIX has introduced...

Samsung, MTN support FG’s Covid-19 fight with 500 units of Galaxy A2 Core devices

Samsung Mobile Nigeria in partnership with MTN Nigeria has donated 500 Galaxy A2...

Amber Energy Drink foots commuters’ fare at Lagos BRT terminals

Amber Energy drink, a premium brand on the stable of Amber Energy Drinks Ltd is relieving...

Amber Energy Drink excites Lagos commuters with Free Bus Ride

Commuting in Lagos state can be hellish and sometimes nightmarish for residents with...

How service providers in IMC can drive brand narratives in turbulent times

The world has been in a sustained state of flux for the first half of 2020. Never...

FG intensifies campaign to deliver Ngozi Okonjo-Iweala’s candidacy for WTO DG

Even among top guns in the Fortune Global 500, having a compelling personal brand...

Diageo set to debut world’s first-ever 100% paper bottle

Diageo, one of the world's largest producers of spirits and beers, has announced...