News

CBN raises Monetary Policy rate to 13%

By Ibidunni Banjoko The Central Bank of Nigeria has raised the Monetary Policy...

Prof Ogbechie to keynote First Katalyst’s 10th Anniversary lecture

Professor Chris Ogbechie, Dean Lagos Business School, is billed to deliver a keynote...

2022 NIMN Conference designed to revolutionise the profession

By Oghale Mafuru The new normal occasioned by the coronavirus pandemic has made...

Advertising is a substantial contributor to Nigeria’s GDP – Ajayi

By Ibidunni Banjoko John Ajayi, the Publisher of MARKETING EDGE magazine,...

L’Oréal USA names Han Wen as Chief Digital & Marketing Officer

L'Oréal USA has announced the appointment of Han Wen as Chief Digital & Marketing...

Cambridge Analytica: D.C. Sues Zuckerberg for complicity

District of Columbia has sued Mark Zuckerberg, Meta Platforms Inc.'s Chief Executive...

2022 so far, its prospects and challenges for brands and agencies

By Zion Rufus 2022, so far, has witnessed a fair share of ups, an unprecedented...

Audi appoints Ogilvy as new creative & strategic agency partner

By Abimbola Mohammed Ogilvy has been selected by Audi of America as its new creative...

Publicis strengthens solution architecture with Scott Hagedorn

Scott Hagedorn, former Omnicom Media Group CEO has been tapped by Publicis Groupe...

Real estate grew by 10.84% in Q1 2022 – NBS

By Abimbola Mohammed The National Bureau of Statistic (NBS) has released the 2022...