Author: Ralph Tathagata

FirstBank leverages technology to promote virtual bank account opening for customers

First Bank of Nigeria Limited, Nigeria’s premier and leading financial inclusion...

APCON set to conduct May/June 2020 PDA examinations

In line with its mandate to provide and refocus professional excellence for the marketing...

The challenges facing the adoption of e-marketing and online shopping in Nigeria

In other to deal decisively with this topic, it will be worthwhile to establish some...

APRA throws its weight behind AfDB President, insists on due process

The African Public Relations Association (APRA) has thrown its weight behind the...

Post-COVID-19: Opportunities for Nigeria media, communicators

There are over 4 million cases of coronavirus infections and a staggering 300 thousand...

N5b expended on media advertising for Covid-19 pandemic, says Advertisers Group

Heads of Advertising Sectoral Groups (HASG) stakeholders said members have spent...

LASAA boss tasks admen on creativity, products innovation

The Managing Director of Lagos State Signage & Advertisement Agency (LASAA),...

Net#work BBDO appoints Roanna Williams, pays tribute to founders

Net#work BBDO has appointed a new partner and CCO. "I have a new partner and CCO....

Your brand needs to tell a better story

I haven't been as excited about reading an interview as I have been reading this...

Global advertising spend to fall by 8.1% ($49.6bn) to $563bn this year, says Warc

Global advertising spend is set to fall by 8.1% ($49.6bn) to $563bn this year, led...