Author: Ralph Tathagata

Global advertising market to gross US$ 769.9billion in 2024

IMARC Group, a leading market research company has in its latest report estimated...

Coca-Cola launches “Open like Never Before” campaign

Coca-Cola, the beverage giant, has unveiled first advertising campaign post-Covid-19,...

Coca Cola, others lift 5000 women from Covid-19 pandemic crunch

As part of its corporate social responsibility program, the Coca-Cola Foundation...

9mobile unveils e-SIM for improved customer experience

As technology continued to advance, brands innovate to remain competitive. In a latest...

Covid-19 takes toll on South Africa FMCG as firm scraps $290million investment plan

In a bid to curb the spread of the novel corona virus in the country, South African...

TVC Communications reaches over 10 million viewers and listeners across its portfolio

TVC Communications, the leading media organisation, says it is doing exceptionally...

Leo Burnett Worldwide celebrates anniversary, impacts lives beyond 85

After a five-year stint in the creative business of advertising with Erwin, Wasey...

Why marketers should not self-isolate during crisis – Emma Agu

Paper presented at a recent Advertisers’ Association of Nigeria (ADVAN) digital...

How I applied for my Nieman fellowship selection – Adebayo

Senior Producer for Cable News Network (CNN) Africa, Bukola Adebayo, who has been...

MTN set to pull out of Middle East, cites unstable operating environments

MTN Group says plans are afoot for the divestment of its investments in the Middle...