Author: Ralph Tathagata

Coca-Cola partners Katy Perry on “Open Like Never Before” campaign

World’s leading beverage corporation, Coca-Cola is partnering with popular American...

Insight’s founder, Biodun Shobanjo’s biography for launch 26 November

The much-anticipated biography of Nigeria’s foremost marketing communications practitioner...

Eunice Olohirenuan Braimah – Well rounded, well-grounded IMC Amazon

A seasoned through the line expert, Eunice has close to 2 decades of experience in...

Reimagining Marketing: Customer experience in the next normal

By Chrystele Dumont As the coronavirus crisis progressed, producing ongoing challenges...

How content consumption changes affect the future of content creators

Not so long ago, the news came to us each day, via the newspaper of our choice. Since...

Diageo gets Dow Jones World Sustainability Index 2020 Recognition for the 3rd year in a role

Based on the annual global assessment of selected companies conducted by S&P...

Eat’N’Go boss honoured with “Most Entrepreneurial CEO” award

The proverbial golden fish that has no hiding place appears to have taken its deep...

Nestle S.A obtains more shares of Nestle Nigeria worth ₦300 million

Nestlé Nigeria Plc, the largest consumer goods company on the Nigerian Stock Exchange...

MTN Group President elected as GSMA Board member

MTN Group President & CEO, Ralph Mupita, has been elected as one of the GMSA...

Pepsi unveils first 2-litre bottle redesign

Multinational beverage corporation, PepsiCo announced on Monday that beginning this...