Author: Ralph Tathagata

New media consumption habits and its effect on the future of advertising

By Ronan Redmond Extracts from talk delivered to AAAN 2021 Business Outlook webinar Let...

MARKETING EDGE, MEDIA EDGE celebrate International Women’s Day in style

By Abimbola Mohammed In line with the celebration of the International Women’s...

Fidelity Bank restates support to MSMEs as Enugu First Lady, ABCON commend bank

Fidelity Bank Plc, top Nigerian lender, has reaffirmed its commitment to enhancing...

WPP names agency veteran Rolfe Global Head of Production

WPP has appointed Dave Rolfe to the new role of Global Head of Production, WPP and...

GTBank celebrates International Women’s Day with access to health initiative

With Focus on the theme: #choosetochallenge for a better world for women, Guaranty...

Time for value-orientated management: The return of European branding

By Dr. Arnd Zschiesche and Prof. Dr. Oliver Errichiello As the world becomes smaller...

P&G, Colori partner for indigenous production in Nigeria

Leading consumer goods company in Nigeria, Procter & Gamble (P&G), has partnered...

FirstBank promotes Diaspora remittances, rewards customers with extra N5 for every dollar received

First Bank of Nigeria Limited, Nigeria’s leading financial inclusion services provider...

FirstBank unveils FirstSME account, reiterates commitment to continued growth of SMEs

First Bank of Nigeria Limited, Nigeria’s premier and leading financial inclusion...

Elkris Superoat Swallow thrills with open market and neighbourhood storming

Elkris Superoat Swallow, a premium oat brand from the stable of Elkris Foods Nigeria...