FPL Media: Connecting brands with target audiences via innovations, technology
Inspired by a passion to offer unrivalled services to its varied clients , Four Pulley Limited otherwise known as FPL Media, is a leading marketing communications organization which professionally deploys various engagement modes to connect brands with their audiences which increase their visibility and leads to achievement of campaign goals and objectives.
To actualise its lofty goal of effective and outstanding service delivery, FPL Media has a mission :”to build long term relationship with our customers and provide superior customer services by pursuing business through innovation and advanced technology.”
And this mission is further expanded to include an all-compassing vision: “To be a leader in the Marketing Communication industry by providing breathtaking and measurable results to our clients.”
Since its inception in 2017, FPL has thrived by living up to its firm’s core value which affirms: “We believe in treating our customers with respect and faith; we grow through creativity, innovation and invention ;and we integrate honesty, integrity and business ethics into all aspects of our business functions.”
With a workforce comprising core professional in different fields, FPL has been able to carry out its operations seamlessly.
These services include, but are not limited to Out-Of-Home Advertising; Audience management, Experiential Marketing; Corporate Branding and Designs; Strategic Media buying & planning, Consultancy; and Brand Management.
The company has reaped bountifully from its set mission and vision, and this is amply evident as FPL boasts of a growing list of advertising assets which cuts across all demographics and socio economic classes of the Nigerian society.
These assets are in two major categories, via: High value corridor and mass market assets across key Nigeria’s cities, such as Lagos, Abuja and Port Harcourt
Moreover, it is to the credit of this relatively new agency that it has worked on top brands in the country which cut across different sectors such as Real Estate, FMCG, Banking, Insurance, Public Sector, Sports, Gaming, etc.
FPL belongs to Professional bodies such as Lagos Chamber of Commerce and Industry, World Out of Home Organization, etc.
Ashaolu holds a first degree in Economics from Covenant University; he is also an alumnus of the prestigious London School of Economics; and Registered Advertising Practitioner with the Advertising Practitioners’ Council of Nigeria (ARCON)
His foray into the advertising industry began as a Business Strategist and Client Service Executive preceded by a Continuous Professional Development Course in School of Media and Communications, Pan Atlantic University.
Lanre’s educational attainment was followed with years of working at Main One Cable
Company and Nigerite Limited as a Brand Manager before birthing the FPL Media vision to establish in 2017.
The vision to birth FPL Media was fueled by the need to contribute to the growth and development of Nigeria’s Advertising and Marketing Communications sector.
And true to his conviction, stakeholders in the FPL team attests to the fact that his passion for excellence and innovation keeps the engine of FPL Media running seamlessly on its daily operations.
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