Winning brands, personalities showcase 2023 MARKETING EDGE Awards with pride
By Abimbola Mohammed
Outstanding brands and personalities who emerged winners at the recently concluded 2023 MARKETING EDGE Annual Stakeholders Summit and Awards of Excellence, are creating enviable nostalgia and excitement over the prestigious recognition bestowed on them by the industry’s highest awards show.
The winners are also celebrating their achievements and recognitions on various social media platforms, showcasing the artistically crafted inscription on their awards with pride and sense of accomplishment.
A studied glance at some of the posts on the awardees on various social media platforms like tweeter , Facebook and WhatsApp tell the story of fulfillment and honour.
GDM
For instance, “The Outstanding Marketing Communications Industry Innovation of the Year and Leadership award in experiential marketing was bestowed on Mr. Victor Afolabi and his agency, GDM.
Afolabi, while expressing his appreciation for the award, wrote on his Instagram page: “We are happy to announce that GDM Group has been honored with the “Outstanding Marketing Communications Industry Innovation and Leadership Award of the Year. The award was for our remarkable contribution to Nigeria’s vibrant creative industry through MARK HACK.
He continued: “We are honored to receive two prestigious awards that celebrate our dedication to innovation and excellence in the world of marketing! With the MARKETING EDGE 20th Anniversary Leadership Award in Experiential Marketing, we stand as a tribute to the entire marketing community, driving transformative experiences that leave lasting impressions.
“And with the “Outstanding Marketing Communications Industry Initiative of the Year” award for MARK HACK, we’re proud to be nurturing the potential of Nigeria’s creative industry, fostering innovation, empowering talent, and shaping the future of marketing, entertainment, and media.”
“This achievement is dedicated to my team, who have been relentless in driving the mission of transforming the landscape through creativity and innovation, and to our clients who have trusted us with their brands over these years,” he added.
O2 Academy
O2 Academy was honoured with the Outstanding Brand Advertising and Digital Marketing Academy of the Decade Award, while its provost, Mr. Ozone Mbanefo was bestowed with the Outstanding Brand Advertising and Digital Marketing Icon of the Decade award.
In appreciation to the organisers of the highest industry awards, Mbanefo wrote: “Nigeria’s leading voice in the Marketing communications industry @marketingedge has awarded me THE OUTSTANDING BRAND ADVERTISING AND DIGITAL MARKETING ICON OF THE DECADE, while 02 Academy, Lagos, was also awarded THE OUTSTANDING BRAND ADVERTISING AND DIGITAL MARKETING ACADEMY OF THE DECADE. This prestigious recognition celebrates the unwavering commitment to nurturing talent and innovation that has truly set the bar for the entire industry.
“This award wouldn’t have been a reality if not for you the master class instructors, our pitch judges, the entire faculty and staff team, the resident instructors, the students and alumni of @02academylagos since 2007. Please Join us in celebrating this remarkable achievement, and let’s continue to shape the future of advertising and digital marketing! Finally, I return all the glory to God for giving us “the grace” in “the race” of impacting our industry.
Dr. Rotimi Olaniyan
Dr. Olaniyan, Principal Consultant at Apex Marketing UK Ltd, was conferred with the Leadership Award in Experiential Marketing.
Expressing his gratitude for the honour, Dr. Olaniyan wrote: “My sincere thanks to the editors and awards jurors at MARKETING EDGE (Nigeria’s foremost marketing industry magazine) for honouring me with the Leadership Award in Experiential Marketing at their 20th year anniversary and awards night.”
Mr. Olanrewaju Ashaolu
Mr. Ashaolu, Managing Director FPL Media bagged the award of “Out of Home Advertising Personality of the Year.
Expressing delight over the recognition accorded the firm on its Instagram platform, the company wrote: “Honoring our visionary leader, our Managing Director, Olanrewaju Ashaolu who was awarded the Out-of-Home Advertising Personality of the Year at the MARKETING EDGE 20th Anniversary and Awards.”
The company continued: “This achievement reflects our dedication to innovation and excellence in outdoor advertising.
Thank you to our amazing team and clients for their continuous support.”
Viva Detergent
Viva Detergent from the stable of Aspira Nigeria Ltd., part of Lee Group of Companies, is one of the largest manufacturers and distributors of Laundry Care Hygiene/Personal Care & Dental Care products in Nigeria. It won the Outstanding Detergent Brand of the year awards.
In expressing this milestone seal on its brand, the company said: “Viva Detergent received the Outstanding Detergent Brand of the Year awards. Outstanding Detergent Brand! + 4 & Thank you for the recognition @marketingedgem We dedicate this award to all Vivans!! Cheers to us!”
Also, The Temple Management Company (TMC) Limited, a full- service creative company operating primarily in the Entertainment, Sports, Media/Film and Art sectors, was bestowed with MARKETING EDGE’s Outstanding Entertainment/ Creative Company of The Year award.
The Templers, who received the prestigious award, expressed delight, while noting that the award will spur them to do more.
The Temple Company is committed to creating the infrastructure and landscape for African talents to succeed in the entertainment industry and actualize their creative potential.
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