WPP

Ogilvy unveils new identity: CEO Seifert explains agency’s new structure and purpose

Ogilvy is ditching Mather, introducing a new corporate identity and cementing months...

WPP CEO Martin Sorrell Steps Down After 33 Years

Sir Martin Sorrell has stepped down from his role as CEO of WPP. The world’s largest...

Martin Sorrell could quit WPP following misconduct claim

Sir Martin Sorrell’s reign as chief executive of WPP could end soon as the advertising...

Unilever Claims to Have Saved 30% on Production Costs After Taking Work In-House

Unilever, which has taken repeated steps to combat increasing pressure on the consumer-products...

Shell’s $200m Global Creative/Media Account on Toss

Oil and gas giant Shell is tossing its global creative and media business into review...

Wunderman Nigeria rebrands, now Javelin-Wunderman communications

Following the realignment with Wunderman Group, Wunderman Nigeria Limited, a wholly-owned...

WPP goes after consultancies

In his third-quarter earnings call last year, WPP CEO Martin Sorrell called the idea...

Ad giant WPP lowers full-year expectations again

WPP the world's biggest advertising company battling a slowdown in client spending,...

WPP acquires leading independent agency, Design Bridge

Brand design agency Design Bridge has been bought by British multinational advertising...

WPP slashes revenue forecast as clients cut spend

WPP shares have crashed more than 10% after the world's biggest ad group cut its...