Tag: Shrinkflation

Global: Brand managers under fire as Shrinkflation becomes widespread

5 minutes read |
Published 2 years ago

By Zion Rufus From Nigeria to Pakistan, companies are grappling with soaring costs...

Loyalty crumbles as brands move from Shrinkflation to Skimpflation

3 minutes read |
Published 2 years ago

By Zion Rufus Just when we thought price inflation, scarcity, and Shrinkflation...

Brands turn to shrinkflation as consumers’ purchasing power erodes

7 minutes read |
Published 3 years ago

By Zion Rufus As economic disruptions, inflationary pressures, and sustained increase...