Nigerian media

Nigeria is strong in creativity but low in data adoption and integration – Xpark360 boss

Michael Emelieze is the managing director of Xpark360. In this interview with MARKETING...

Victoria Abiola-Ajayi: Leading with multiple competencies, creativity and innovation

In the vibrant heart of Corporate Nigeria and its competitive media market, walks...

The inspiring journey of Kemi Ogungbemi

Linda Olukemi Ogungbemi is a seasoned Manager and Head of Advertisement at Punch...

Leveraging data, authenticity as winning formula for retail’s resurgence

Retail across Africa is quietly but unmistakably transforming. From street stores...

MARKETING EDGE reschedules 2025 Q2 Quarterly Virtual Summit to June 13

MARKETING EDGE 2025 Q2 Quarterly Virtual Summit  has been rescheduled to Friday,...

Karen Boswell joins M&C Saatchi Group as global CEO for digital growth

M&C Saatchi Group has appointed Karen Boswell as its Global Chief Executive Officer...

PHD elevates Brendan Aiwuyo to assistant manager, Out-of-Home (OOH)

PHD has promoted Brendan Aiwuyo to the position of Assistant Manager, Out-of-Home...

Beyond branding: New demands reshaping CMO role

The Chief Marketing Officer, CMOs  role is facing both evolution and decline as...

POS terminal market surges on cashless shift, eyes $40.4 billion by 2033

Point of Sale (POS) terminals market  has continued to surge on cashless shift with strong...

Nigerians to spend over $122 billion in 2025

Nigerian consumers will spend over US\$122.07 billion in 2025, as rising inflation,...