Tag: media

NIBSS reveals mobile transfers rose to N12.8 Trillion

By Oghale Mafuru Recent report from the Nigeria Inter-Bank Settlement System (NIBSS)...

Adspend will get further cut in 2023 – Oluwasona

By Felicia Nwosu Following a recent report by World Federation of Advertisers...

Managing media relationship in the social media era

By Henrietta Igbekea The introduction of social media platforms such as YouTube,...

Chenist Communications appoints Mcmedal as ED

By Felicia Nwosu Chenist Communications, a leading innovative Public Relations company,...

Positioning for brand engagement after BBN

By Abimbola Mohammed The rise in reality TV stars and the personal brand they grow...

MARKETING EDGE on TV hosts Onyemelukwe this Wednesday

By Oghale Mafuru Foremost brand-centric, marketing and advertising television...

2023 Elections: ARCON calls for adherence to advertising code

By Oghale Mafuru As the 2023 general elections gain momentum with increased electioneering...

Oyeyemi urges agencies to prioritize competence for global competitiveness

By Oghale Mafuru Against the backdrop of the recent emergence of Rishi Sunak as...

SNB to induct new members

By Oghale Mafuru The Society of Nigerian Broadcasters (SNB) has announced dates...

Data sophistication is key to marketing and business success – Enang

By Oghale Mafuru Data sophistication and utilization is an essential factor for...