Tag: media review

Campari Group launches global media review

By Abimbola Mohammed Campari Group, the Italian spirits giant behind brands like...

MARKETING EDGE Publisher tasks advertisers on leveraging PR for brand equity building

By Zion Rufus Publisher/CEO of Marketing Edge Publications Mr. John Ajayi has reemphasized...

Unilever concludes US$3.3bn media review, retains WPP as largest media partner

Following a $3.3bn global media pitch, FMCG giant-- Unilever has reappointed WPP's...