Tag: Marketing

Mike Ogor joins Lottery Group as Marketing Director

International Lottery and Gaming Limited (ILGL)has appointed Mike Ogor as its Marketing...

Osagie Alonge is leaving Pulse Africa, after five years

Journalist and media executive, Osagie Alonge, has announced he’s leaving his job...

IMC experts task APCON on 120 days new payment policy by advertisers

Practitioners in the Integrated Marketing Communications industry (IMC) have tasked...

Chinese brands on quantum leap in the Nigeria market

As the relationship between China and United States worsens because of the on-going...

Hollandia Evap 120g “Pere” Pack Gaining Affinity With Consumers

The recent introduction of Hollandia Evaporated Milk’s 120g pack size affectionately...

NIMN set to kick-start mentorship programme

The National Institute of Marketing of Nigeria, NIMN, is set to begin its mentorship...

Amazon is the most valuable global retail brand

Global -- The second annual BrandZ Top 75 Most Valuable Global Retail Brands ranking...

How to give your marketing full-funnel power

Lead generation has eclipsed the importance of brand building in B2B. It’s time...

Nigerian Breweries’ ad/sales promo spend hit 5 year high

Despite the challenging macroeconomic environment in 2018, Nigerian Breweries Plc,...

Our ambition to mount world’s biggest LED billboard is being thwarted by govt, says Lona Group CEO

The management of Lona Media, a subsidiary of Lona Group of companies has raised...