Marketing

KIA Motors plans major brand re-launch for local market, unveils new logo in Nigeria next week

Sequel to the recent global new corporate logo and global brand slogan change, KIA...

What do you consider when choosing a brand name?

By Abimbola Mohammed For every person that wants to establish a brand, considering...

SAB set to contest constitutionality of alcohol sales re-ban in court

Following the re-ban of the sales, production and distribution of alcohol in South...

South African Breweries decries suspension of alcohol trading

South African Breweries (SAB), a major brewery headquartered in Johannesburg, and...

Kinetic taps renowned out-of-home leader Keith Kaplan as Global CEO

Kinetic, the leading global out-of-home agency that is part of WPP, has announced...

Why CMOs must commit reasonable budgets to brand advertising in 2021 – Ronan Redmond

By Ronan Redmond (voted The Outstanding Media Personality of The Year by MARKETING...

Suntory Beverage & Food Nigeria unveils Lucozade Cola

In a bid to continue producing enjoyable wellness to its customers utilizing expertise...

Knorr rebrands, wears new lid and fully recyclable container

Unilever has launched a new packaging for its condiment and seasoning brand, Knorr,...

Amstel Malta to compensate its customers with holiday package

Amstel Malta, leading non-alcoholic malt drink, has announced a 12-day Amstel Holiday...

9mobile concludes Mega Millions Promo, rewards winner with N10million

9mobile, a leading telephony company in Nigeria, has concluded its Mega million Promo...