Tag: Marketing

NCC, APCON for joint ADR, manpower training of advertising practitioners

The Nigerian Copyright Commission (NCC) and Advertising Practitioners Council of...

Volvo cars to be electrically powered by 2030

China-owned Volvo Cars has disclosed its intention to only sell fully electric cars,...

Peugeot launches new logo

Peugeot, the pan-Nigerian brand and world oldest carmaker, has unveiled a new brand...

Omnicom integrates Comscore’s e-Commerce, behavioural data

Omnicom and Comscore have signed an extended agreement in which Comscore will provide...

APCON, AAAN move to resolve pitch fee challenges in the industry

By Zion Rufus Feelers emanating from the Nigerian marketing and advertising eco...

Gerety, Women Empowered Global unveil International Women’s Day Summit

  Gerety Awards, in partnership with Women Empowered Global (WEG), a global...

LIA extends 50% entry discount to 31 March 2021 due to unprecedented demand

London International Awards (LIA) has extended the 50% discount for entries finalised...

Diageo launches menopause guidelines as part of inclusion commitment

Diageo, the global drinks giant, has launched menopause awareness guidelines as part...

StarTimes begins Easter promo

StarTimes, one of Africa’s pay-TV service providers, plans to offer price slash...

Social media engagement in B2C relationship

By Zion Rufus It’s 2021 and “gone are the days of distancing” when talking...