Tag: Marketing

McCann elevates Sikorski as new global CEO at production unit craft

By Abimbola Mohammed McCann Worldgroup has promoted Simon Sikorski to Global CEO...

Advertising to Generation Z

The future of advertising is, beyond dispute, immersive. With soft metrics to complement...

APCON makes great strides on members’ welfare, draws insurance policy

By Zion Rufus The Advertising Practitioners Council of Nigeria is advancing considerably...

APCON partners NIMN for capacity building, signs MOU

By Oghale Mafuru As part of efforts to reposition the Integrated Marketing Communications...

Marcom aces proudly don APCON Fellowship hat

By Zion Rufus Profound admiration strengthened by grandeur rented the hall as...

APCON inducts 63 long serving practitioners as Fellows, charges them on industry growth

By Oghale Mafuru The Advertising Practitioners Council of Nigeria,  APCON has...

Nigerian Idol introduces judges, makes a welcome-back in new campaign

By Felicia Nwosu The stage is set as Nigerian Idol comes back with a bang to thrill...

Nestle to accelerate digitalisation for operational efficiency

By Oghale Mafuru Nestle, one of the leading global Fast Moving Consumer Goods...

Are you buying rice the right way?

How would you react to the question, are you buying the right rice? This question...

Goonite deepens footprint in Nigeria’s sanitary napkin industry, unveils brand ambassador

By Zion Rufus Goonite Hygiene is set to position itself as the game changer in...