Tag: Marketing

FirstBank partners with CDC/BII to support women and small business owners with a US$100 million credit facility

First Bank of Nigeria Limited, Nigeria’s premier and leading financial inclusion...

Nigeria IMC ecosystem has recorded significant progress

By Abimbola Mohammed Experts in Nigeria’s Integrated Marketing Communications...

Local elements must play a role in advertising – APCON Registrar

By Felicia Nwosu Dr. Lekan Fadolapo, Registrar, Advertising Practitioners Council...

Bunmi Oke, Iquo Ukoh, Funmi Omo shine at MARKETING EDGE Hall of Fame

By Felicia Nwosu As part of a comprehensive action plan aimed at increasing diverse...

CBA Foundation takes intervention among underprivileged widows to next level, launches social enterprise initiative

  If indications from two separate but related events that were held last...

Brands join fight against Russia over Ukraine invasion

By Felicia Nwosu Strong reactions have continued to trail Russian attacks on Ukraine,...

MTN, first African brand to enter Metaverse

By Ibidunni Banjoko Following the new iteration, MTN Group, one of the leading...

Collaboration is the ad agency model of the future – Creative leaders

By Zion Rufus Changes in livelihood and consumerism have prompted marketers and...

Wakanow appoints Muyiwa Aleshinloye as Head of Marketing

One of Africa's leading travel agency, Wakanow has appointed Muyiwa Aleshinloye as...

We are now a network that questions the status quo – SBI Media

By Abimbola Mohammed Following the partnership between SBI Media, one of the leading...