Marketing

Throwback Thursday: Old financial institutions in Nigeria

By Abimbola Mohammed Writing about old banks without going down the history lane...

Essence of PR elements in political campaigns

By Nsikak Daniels "When you have something to say, silence is a lie." - Jordan Bernt...

Japa: Every sector in Nigeria is haemorrhaging

By Zion Rufus POV(Point of View): Your colleague, boss, cousin, neighbor, friend,...

Theseira appointed as CEO Publicis Singapore

By Abimbola Mohammed Publicis Groupe Singapore has promoted Joanne Theseira, to...

AMA gets ARCON accreditation

By Oghale Mafuru Alphabet Media Academy, AMA, a leading advertising school has...

HASG, others pledge support for ARCON National Conference

By Felicia Nwosu Stakeholders under the aegis of Heads of Advertising Sectoral...

Guinness Nigeria appoints Musunga as MD, CEO as Magunda bows out

By Felicia Nwosu Guinness Nigeria has strengthened its leadership team with the...

ADVAN maintains position on ad law, defends absence at Conference

By Oghale Mafuru The Advertisers Association of Nigeria, ADVAN has maintained...

Experts urge CMOs to redefine role in marketing profession

Industry experts have advised Chief Marketing Officers (CMOs) and others aspiring...

What does 2023 hold for marketing communications?

By Zion Rufus 2023 has already been themed “the challenging year for businesses”...