Marketing

Nigeria ranks 3rd highest paint exporter in Africa – Osidipe

By Charles Okonji During his lecture at the biannual Coating Show of the Paint Manufacturers...

‘Fall from grace’, as brands cut ties with West

By Zion Rufus  Before the end of today, American rapper and designer Kanye “Ye”...

Ighodalo decries access to raw materials, brain-drain

By Oghale Mafuru As the Federal Government continues to seek ways to diversify...

WIMBIZ set to put next gen of female leaders on growth path

By Felicia Nwosu In the quest to sustain its vision and put the next generation...

Mercedes’ Vision Zero’ targets accident-free driving

By Ibidunni Banjoko In a bid to curb accidents involving a Mercedes vehicle,  Mercedes-Benz,...

Kia the latest automaker to mull exiting Russia

By Abimbola Mohammed Kia motors, one of the leading automakers, would join Volkswagen,...

Omnicom taps Kathleen Saxton as first global CMO

By Abimbola Mohammed Omnicom Group Inc. has announced the appointment of Kathleen...

Utilising ‘Japa’ syndrome in Nigeria’s tech market

By Abimbola Mohammed The word, ‘Japa’ is a Yoruba word that means escape, run,...

Publicis Media wins Pernod Ricard US media account

Spirits marketer Pernod Ricard USA has selected Publicis Media to be its new media...

DENTSU CREATIVE announces global leadership roles

By Ibidunni Banjoko For building and sustaining a culture of creativity, DENTSU...