Tag: Marketing

Media organisations must prioritise gender-sensitive reporting – Dr. Anjao

By Abimbola Mohammed Dr. Anne Anjao Eboi, a lecturer in the Strategic and Organisational...

Women in Advertising Chairperson, Layade calls for bold action on IWD 2025

As the world marks International Women’s Day 2025, the Chairperson of Women in...

Champion Breweries records N1.2bn pre-tax profit

By Ralph Tathagata For the year ending December 31, 2024, Champion Breweries Plc...

World Bank approves additional funding for NG-CARES 2.0

By Taiwo Osho Following the success of NG-CARES 1.0 programme, the World Bank...

IWD: MARCOM can shape perception of women in society – Prof Macharia

By Abimbola Mohammed Professor Juliet Macharia, Associate Professor of Communication...

Adobe appoints Omnicom global agency for digital experience marketing

By Abimbola Mohammed Adobe, the leading tech company, has selected Omnicom as...

Polo boss Obayuwana credits brand’s success to passion for beauty

By Seun Johnson For John Obayuwana, Founder and Chief Executive Officer of Polo...

GroupM selected for Electronic Arts global media duties

By Abimbola Mohammed Electronic Arts has been selected for GroupM global media...

Dentsu Creative Webchutney appoints 8 National Creative Directors

By Ralph Tathagata To reinforce its creative leadership and strategic vision,...

Why experiential marketing drives instantaneous results – Ojeikhoa

By Abimbola Mohammed Otis Ojeikhoa, Managing Director/CEO of Brands Optimal, has...