marketing news

Netflix considers cheaper ad-on option to stem subscribers’ loss

Reed Hastings, co-CEO of Netflix has finally announced plans to incorporate ads as...

MARKETING EDGE on TV hosts Sheriff Akinpelu today

By Oghale Mafuru Foremost advertising and marketing television program, MARKETING...

GDM Group launches first Nigeria’s marketing and media Hackaton

By Oghale Mafuru In a bid to redefine the marketing operations through disruption...

Nestlé Nigeria commits to women empowerment, targets rural women

By Oghale Mafuru In line with its Corporate Social Responsibility, Nestlé Nigeria,...

Immersive communication is new reality for brands’ success – Ozekhome

By Oghale Mafuru The power of immersive communication is gaining prominence with...

Emmanuel Agu decries the dearth of qualified professionals

By Oghale Mafuru Marketing is one of the most fundamental functions in any organisation....

MARKETING EDGE on TV hosts EAT ‘N’ Go’s McMichael this Wednesday

By Oghale Mafuru Foremost advertising and marketing television program, MARKETING...

85 million Nigerians spend 4 hrs on internet daily

Vytautas Paukstys, Managing Director, Eskimi DSP, one of the leading global programmatic...

MARKETING EDGE on TV hosts EAT ‘N’ Go’s McMichael tomorrow

By Oghale Mafuru Foremost advertising and marketing television program, MARKETING...

Optimising the temperature of your traffic

By Ariyo Dolapo Most businesses are walking around trying to have relationships...