Agency operatives across Nigeria’s Integrated Marketing Communications (IMC) industry...
It should come as no surprise that some of the world’s most successful companies...
The Managing Director at Starcom Media Perspectives, Jude Odia, has taken an analytical...
The ease with which social media allows consumers to share their views on a particular...
Marketing teams everywhere feel the pressure to show that they are contributing to...
Vodafone Group has picked Anomaly as its strategic and creative agency partner for...
Procter & Gamble has slashed its annual advertising expense by $350m (£290m)...
Renowned Marketing Communications professional and founder of Sodium Group, Abisoye...
The Nigerian Institute of Public Relations (NIPR) has commended the initiative of...
International Breweries Plc (“IB Plc”), the Nigerian unit of global brewer Anheuser-Busch...
