Tag: marketing news

WPP rebrands GroupM to ‘WPP Media’ amid AI-Driven Overhaul

WPP, the global advertising and communications giant, is set to rebrand its media...

Google unveils AI Max for search campaigns, promises enhanced performance

Google has announced a significant upgrade to its search advertising platform with...

Wema Bank: An 80-year chronicle of grit, growth, groundbreaking service

Wema Bank’s 80-year journey  over the years has gone beyond a corporate milestone,...

MARKETING EDGE ONTV to host Patrick Gomes this Wednesday

MARKETING EDGE ONTV will host Patrick Gomes, the Chief Executive Officer of digitXplus...

How strategic visibility is redefining brand success

For brands competing for attention and striving to thrive in a crowded marketplace,...

SO&U launches HATCH- The Graduate Trainee Scheme that turns raw talent into real ad careers

SO&U, a pioneering force in Nigeria's advertising industry, continues to break...

Beyond the headlines: honoring the torchbearers of Press Freedom in Nigeria

Journalism becomes more than a career in a society where truth is frequently in short...

Global mobile digital billboards market rises to  USD 78.4 billion by 2034

Global mobile digital billboards market  is set to rise to  USD 78.4 billion by...

World Bank presents regional economic updates

World Bank has  presented its regional economic updates as  it does bi-annually,...

WFA  reveals  how insights teams are claiming  seat at  strategy table

The World Federation of Advertisers, WFA  has recently revealed  how insights teams...