marketing edge news

Thirty thousand goodbyes, one $29 million hello at Oracle Corporation

 Oracle Corporation has drawn sharp scrutiny after laying off thousands of employees...

How the FirstBank Naira Credit Card gives unparalleled spending power

 For the average person, having a reliable payment option is important to life....

Consumers stopped scrolling, they started curating

 The connected consumer evolved when nobody was watching. Somewhere between 2021’s...

African startups raise $705m in Q1 2026

 African startups pulled in $705 million across 59 disclosed deals during the first...

MARKETING EDGE ONTV hosts Deji Onadeko tomorrow Wednesday

Deji Onadeko, media entrepreneur and founder of Redlantan Media,  will be the special...

Nigeria’s $23 billion capital boom ignored the factories

 Nigeria attracted $23.22 billion in foreign capital during 2025, nearly six times...

Nigeria built a digital economy on borrowed clouds

 Nigerian companies spend $850 million annually renting computing power from data...

OpenAI acquires streaming show TBPN to control AI narrative

 OpenAI has acquired Technology Business Programming Network, the daily tech talk...

Gemini overtakes perplexity in AI referral traffic to websites

 Google Gemini has displaced Perplexity to become the world’s second-largest source...

When Nigerian brands made the resurrection impossible to scroll past

 Easter Sunday 2026 kept giving. A second wave of Nigerian brand creatives arrived...