Tag: Branding

Likely trends in global influencer marketing landscape in 2024

By Ibidunni Banjoko As the 2023 global influencer marketing platform market hit...

Asake tops Google list as most searched musician in 2023

By Seun Johnson Ahmed Ololade, a Nigerian Afrobeat sensation has topped...

Sanwo-Olu reveals investment of over N500M in 40 tech startups

By Kingsley Odii The Lagos State Governor, Babajide Sanwo-Olu, has announced that...

BBC appoints Absolut Vodka CMO as first ever chief brand officer

By Oluwaseyi Lawal The BBC has appointed Charl Bassil, CMO at Absolut...

Gov Sanwo-Olu presents 2.24trillion budget for 2024 fiscal year

By Abimbola Mohammed  Mr. Babajide Sanwo-Olu, the Lagos State governor has today...

Cannes Lions 2024 submissions open 18 January

By Oluwaseyi Lawal The Cannes Lions International Festival of Creativity,...

Media experts deliberate on use of ChatGPT in journalism, copywriting

By Seun Johnson Regardless of its efficiency, uniqueness and speed of...

Abunene tasks professionals on strategy for global competitiveness

By Felicia Nwosu Omo Kingsley Abunene, the Vice President of the Out-of-Home Advertising...

GPN tackles environmental pollution crisis, proposes sustainable solution

By Kingsley Odii In a bid to address the pressing issue of environmental pollution...

Akiode, Uwadoka, Salako-Ajulo, others to speak at BJAN’s 2023 Marketing Conference on Dec 15

As Nigerians, especially professionals in the marketing communications industry look...