Tag: brand

Marketing experts canvass for repositioning of brand ‘Nigeria’

With the failure of national campaigns meant to position the country as an investors’...

Shared Value Represents Our Strategic Vision of Sustainability- Unilever South Africa Boss

Enver Groenewald, Media Director – Africa, Unilever South Africa, disclosed that...

Expert Task PR practitioners to think outside the box

Public Relations before now had been regarded as the least in the Integrated Marketing...

Brand expert, Charles O’Tudor to speak on ‘rebranding Nigeria’ at NIDO conference

Principal Consultant at Adstrat Brand Management Consortium, Charles O’Tudor will...

Despite recession, Lord’s Dry Gin sales grows by 300 percent

The General Manager Marketing, Grand Oak Limited Brajesh Kumar has said that the...

PZ Cussons boss tasks brand owners to deliver value to consumers

Managing Director, Family Care PZ Cussons, Mr. Alex Goma has tasked brand owners...

Quality branding makes for successful business – Chizor Malize

Mrs. Chizor Malize is the Managing Partner and Chief Executive Officer, Brandzone...

Emotional appeal is key to winning consumers, says O’Tudor

Principal Consultant of ADSTRAT Branding Management Consortium, Mr. Charles O’Tudor,...

1
…
55
56
57