Brand news

Excellence Beyond Borders’ theme sparks industry-wide reflections on innovation, future of Nigerian Marketing Communications

The 13th edition of the MARKETING EDGE Now Edge Awards, held in Lagos, lived up to...

Interpublic Group secures Bayer’s global consumer health media account, creative duties at $750M

Interpublic Group has been chosen to spearhead global media, creative, and production...

Young agencies defy odds to shine at EDGE Awards 2025

Excellence at the 2025 Marketing Edge Awards did not bow to age or long years of...

Ekiti Governor positions state as Nigeria’s new investment hub, projects ₦893bn adspend by 2028

Governor Biodun Oyebanji used his keynote address at the Marketing Edge Awards to...

Edge Awards 2025: Marketing Edge applauds brands for sponsorship

The Edge Awards 2025 was celebrated as Nigeria’s most prestigious recognition of...

MARKETING EDGE ONTV hosts Obatunde this Wednesday

This Wednesday, MARKETING EDGE ONTV will spotlight Israel Obatunde, Chief Executive...

Silence, stillness, status: why doing nothing is the ultimate luxury flex

For hundreds of years, having too much meant you were wealthy: more sparkle, more...

Nigerian brands must adopt AI now or risk being left behind – Sewraj

Preetesh Sewraj, chief executive officer of the Loeries, challenged Nigerian brands...

Glo extends Ofala sponsorship, reaffirms global vision

Globacom has confirmed its sponsorship of the 2025 Ofala Festival in Onitsha, Anambra...

Imole Connect: Glo, Osun Govt partner on CUG lines for civil servants

Digital solutions provider, Globacom has partnered with the Osun State Government...