Artificial Intelligence

Baba Awopetu leads MARKETING EDGE 2025 National Marketing Stakeholders’ Summit, alongside other industry icons

In a bold move to shape the future of marketing across Africa and beyond, MARKETING...

Predictive analytics set to redefine business strategy as market quadruples by 2034

The era of guesswork in business decision-making is fading fast. Predictive analytics,...

Samsung Launches Vision AI TV: A New Era in Home Entertainment, Celebrating 19 Consecutive Years as the Global No. 1 TV Brand

Samsung Electronics has announced the launch of its groundbreaking Samsung Vision...

xAI to sue Apple over app store rankings, citing antitrust violations

Billionaire Elon Musk's AI business, xAI, will sue Apple. Musk accuses the tech giant...

Rise of social search and AI prompts brands to rethink digital strategy

As artificial intelligence continues to evolve, the search landscape is shifting...

YouTube unveils AI-powered safety feature for teen users

In a move to improve user safety, YouTube has announced a new in-app feature powered...

Uncopyable: the human skills that still matter

With AI capable of writing emails, editing films, and recommending marketing strategies,...

Interpublic unveils ASC platform for brands to navigate commerce complexity with AI

In a bid to provide a new solution built to help brands navigate the increasingly...

World Bank hails Nigeria’s digital reforms, backs ambitious fibre backbone

 By Taiwo Osho Anshula Kant, World Bank Group Managing Director and Chief Financial...

Pernod Ricard to sell Imperial Blue to Tilaknagar Industries in landmark €412.6m deal

Pernod Ricard has finalised the sale of its popular Imperial Blue whisky business...