AI

Marketing Edge Summit: Treat AI as co-creator, not replacement – Osato

Marketing Director at Moët Hennessy Nigeria, Osato Evbuomwan, stated that the real...

AI power is greater when marketers are close to customers – Awopetu ‎

Naturally, humans possess inherent understanding of cultural nuances and emotional...

Beyond the buzz: how CMOs can lead enterprises out of the AI stalemate

Everyone expected the corporate AI gold rush to transform everything. Boardrooms...

YouTube unveils AI-powered safety feature for teen users

In a move to improve user safety, YouTube has announced a new in-app feature powered...

Advertising titan Senator Akinola Odunsi celebrates 80 years of impactful journey

It was glitz, glamour and panache as Senator Akinola Odunsi, a renowned advertising...

The director never sleeps: how AI is changing the future of video marketing

Attention is costly, content fatigue is real, and resources are more constrained...

CAC Unveils AI-Powered Portal to Fasttrack Business Registration in Just 30 Minutes

The Corporate Affairs Commission (CAC) has taken a bold step toward transforming...

Meta’s PlayAI Pursuit: The Future of Voice in AI

Meta's consideration of acquiring PlayAI, a voice cloning startup, signals more than...

Halfway through 2025: What PR trends are working?

Halfway through 2025, what are the trends that are working despite all the predictions,...

Ad revenue of content creators to surpass traditional media this year

WPP Media has revealed that content creators will see a 20% increase in their revenue...