The immediate past President of the Experiential Marketing Association of Nigeria...
P+ Measurement Services, Nigeria's leading media measurement and evaluation agency,...
Is social media killing advertising? You've probably heard this question 1,000 times...
Creating a mobile app is a phenomenal tool to help businesses improve their corporate...
Omnicom posted a 2.4% drop in revenue during the third quarter to $3.6 billion, which...
President of the Association of Advertising Agencies of Nigeria (AAAN), Ikechi Odigbo,...
The Walt Disney Company recently gave a glimpse into what its marketing strategy...
The global marketing technology market is now valued at an estimated $121.5 billion,...
When advertisers hear the word programmatic, the first thing they think of is data,...
An Integrated Marketing Communications Industry practitioner (IMC), Sam Osunsoko,...
