Tag: Advertising

Collaboration is the ad agency model of the future – Creative leaders

By Zion Rufus Changes in livelihood and consumerism have prompted marketers and...

Most of our members fulfill their financial obligation – MIPAN

By Abimbola Mohammed The Media Independent Practitioner Association of Nigeria...

Digital marketing professionals in the season of upward movement

By Ibidunni Banjoko Year 2022 seems to be a year of hierarchical transition and...

Top media practitioners unanimous on trust as basis for effective client-agency relationship

By Abimbola Mohammed At the heart of every thriving business relationship is the...

Divergent views trail collaborations, mergers and acquisition in Nigeria’s marketing ecosystem

By Zion Rufus The long-standing discussion on collaborations, mergers and acquisition...

LASAA Board will help resolve lots of issues- OAAN President

By Felicia Nwosu Emmanuel Ajufo, President, Outdoor Advertising Association of...

Agency-client Relationship: Trust key to increasing referrals for business growth

By Felicia Nwosu Trust, transparency and mutual respect may sound very cheap but...

MARKETING EDGE on TV hosts Ozone Mbanefo this week on TVC News DStv Channel 418 at 12:30 pm

By Oghale Mafuru Foremost brand communication, advertising, and marketing television...

AAAN moves to put in place professional indemnity insurance for members

By Zion Rufus President of the Association of Advertising Agencies of Nigeria,...

AAAN has shown tremendous resilience in the face of difficulty- Steve Babaeko

By Zion Rufus Having been dealt a devastating blow as a result of the general...

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