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LATEST NEWS

Sony to raise PlayStation Plus prices up from September

By Oluwaseyi Lawal Sony is set to raise the cost of its PlayStation Plus subscription...

Meet MARKETING EDGE 2023 Summit & Awards’ media partner – RockCity FM

RockCity FM is partnering with MARKETING EDGE on its 2023 NATIONAL MARKETING SUMMIT...

IMC


Features

The secret to winning a brand safety strategy in 2020

Brand safety is not a new challenge, yet it remains top-of-mind for brands and...

Non composition of APCON Council, setback for the industry

For over a period running up to five years now, the Advertising Practitioners...

Seven principles of good PR

We all know that good PR is about more than writing press releases – it’s...