Spotlight

LATEST NEWS

Global advertising billing software market to grow remarkably from 2023 to 2030

By Felicia Nwosu Global Research Intelligent report has offered a detailed analysis...

Vodacom mourns Omotoso, the face behind YeboGogo campaign

By Joseph Ekeng South Africa bids farewell to Professor Kole Omotoso,...

IMC


Features

PR trends of the last decade

1 The social media ‘tsunami’ The start of the last decade in 2010 heralded...

Pop culture and its drivers in 2020

When it comes to the youth segment, the drivers of popular culture hinge on...

Why attention span among younger generations appears to be shorter

Eight seconds. Shorter than a goldfish. Everyone you know has probably heard...