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Babaeko blames low turnout @ Cannes Lions by admen on economic headwinds

By Felicia Nwosu Following the low turnout of Nigerian creative agencies...

Unilever Nigeria’s unaudited HY1 report records 24% growth in turnover

By Ibidunni Banjoko Nigeria's leading Fast-Moving Consumer Goods (FMCG)...

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Features

Global sports sponsorship market to hit $48.4bn, strongest growth in 2020 – Report

The latest Warc Global Advertising Trends report focused on Sport Sponsorship...

Glo: A decade of double win

“Without ambition one starts nothing. Without work one finishes nothing. The...

The two most important things to remember about influencer marketing

Using influencers to build your brand credibility is very different from using...