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LATEST NEWS

Bolaji Junaid Mentorship Program (BJuMP) empowered the future of marketing and business professionals

Established in 2021, the Bolaji Junaid Mentorship Program (BJuMP) was conceived to...

The Coca-Cola Company continues to uphold water stewardship, partners OPS-WASH to extend efforts across Nigeria

By Zion Rufus  In recent weeks, The Coca-Cola Company, in partnership with Coca-Cola...

IMC


Features

What social listening taught me about content creation

Years ago, a young man visited a station to buy a new cooking cylinder. Despite...

How would you rate your Brand Comms during Covid-19?

Most companies develop a robust crisis communications manual. However, a few...

The challenges facing the adoption of e-marketing and online shopping in Nigeria

In other to deal decisively with this topic, it will be worthwhile to establish...