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The rise of micro-influencers and their impact on digital marketing

By Oluwaseyi Lawal In the realm of various marketing approaches, influencer marketing...

AI is evolving with tools that are redefining the marketing ecosystem – Okeke

By Abimbola Mohammed Emeka Okeke, Managing Partner and Group CEO, MediaFuse-Dentsu...

IMC


Features

Nigerians are worried over impact of Covid-19 on the economy than falling sick, says Kantar

There are high and growing levels of concern about Covid-19, and the associated...

Covid-19: FirstBank’s FirstMonie leads the pace in Agent Banking

In this COVID-19 era where movement is restricted in some major parts of the...

How marketers can manage Covid-19 crisis and plan for the future

The Covid-19 crisis is unprecedented. As companies try to get their arms around...