Spotlight

LATEST NEWS

Carloha Nigeria extends award-winning Carlohacare 6-6-7 package to new energy vehicles

As the adoption of New Energy Vehicles (NEVs) continues to gain momentum across Nigeria,...

AI fuels global ad boom as WPP Media lifts 2026 industry outlook to $1.3 trillion

Artificial intelligence is rapidly reshaping the global advertising economy and,...

IMC

WPP installs Nancy Hall to lead media operations as restructuring drive intensifies

Global communications group WPP has moved to reinforce its United States media leadership...

Musk’s reaction to a post on foreign models sparks further reaction from ADVAN president

Osamede Uwubanmwen, President of the Advertisers Association of Nigeria (ADVAN),...


Features

Why Adidas is hiring back employees who left for local competitors

When employees leave for competitors, most companies treat it as betrayal. Exit...

Brands with enduring taglines that reignite flashback to iconic brand storytelling

Brands with enduring taglines have continued to  reignite flashback to iconic...

Driving growth through sustainability: FirstBank’s commitment

FirstBank’s Commitment sustainability has become a critical priority for businesses...