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LATEST NEWS

MARKETING EDGE set to hold 2025 2nd Quarterly Industry Summit

MARKETING EDGE has  announced its readiness to host its  2025 2nd Quarterly Industry...

Advertisers to focus on TV outcomes as Linear spend climbs amid S streaming surge — Report

Advertisers have been urged  to focus on TV outcomes as Linear spend climbs amid...

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Features

Rural Renaissance: 5G Technology revolutionizes digital communication and the creative industry

By Oyeronke George In the tranquil expanse of rural landscapes, a technological...

SO&U: An avant-garde creative powerhouse with Imprints on Nigeria’s corporate landscape

Agency of Week Building a brand, be it product, corporate or personality...

From clicks to conversion: The power of effective Attribution Modelling

…written by Aderinsola Ogunbiyi, Marketing Lead for Nigeria, Turaco Running...