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LATEST NEWS

QVT Media mourns John Ajayi, salutes legacy that shaped marketing communications

QVT Media has expressed deep sorrow over the passing of Mr. John Olulope Ajayi, Founder...

Showmax Unlocks Seamless Subscription Payments in Nigeria via Baxi by Onafriq

Showmax, Africa’s leading streaming service, has expanded its payment options in...

IMC

BBDO Insider Chris Thomas Is the Agency's New Head of the Americas

Region generates 45% of agency's global revenue BBDO worldwide CEO Andrew Robertson...

BBDO Insider Chris Thomas Is the Agency’s New Head of the Americas

Region generates 45% of agency's global revenue BBDO worldwide CEO Andrew Robertson...


Features

The death of depth? Reclaiming the 5Ws and H in the age of the scroll

 In today’s age of 10-second reels and fading TikToks, the need to amuse...

Labubu Is ugly, expensive, and viral: make it make sense

 A demon lurks within the depths of the internet. With its sharp teeth and...

Going viral with relatable content: what brands can learn from Cowrywise

In this day and age of short attention spans and constant scrolling, engaging...