MTN set to launch mobile application for business owners

Responding to feedback through Y’ello Clinic, an engagement session between MTN Executives and business owners, MTN is setting machineries in motion to launch a new mobile application exclusively for Nigerian SMEs.

Addressing participants during this year’s event, the company’s Chief Enterprise Business Officer, Lynda Saint-Nwafor, said: “Your feedback, through these sessions help us serve you better. We now understand that ICT applications are a great need in most of our businesses as they help provide easier ways to manage customers. With that, we are birthing a set of Customer Relations Management (CRM) applications made specifically for Nigerian SMEs.”

Speaking further, she disclosed that the company is also working on a platform that will help with the supply ICT services for MSME.

“We are also developing a platform that will serve as a marketplace for all ICT needs,” she stated.

She also indicated that the Revv Program, to which the Y’ello clinic is a branch, is a sign of the company’s dedication to SME, as the segment makes meaningful contribution to the GDP.

“We are continuously exploring opportunities to build capacity within this segment. The Revv Program is an expression of our commitment to this segment. We have had nine masterclasses so far and I believe these sessions have provided new ideas on managing and scaling businesses,” she said.

This is one of MTN’s efforts to sooth the hit of the pandemic, as it has called for entries for mPulse Hackathon 2020, recently commenced digital training for youths across 3 states in the country amongst others.

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