MARKETING EDGE on TV hosts Onyemelukwe this Wednesday
By Oghale Mafuru
Foremost brand-centric, marketing and advertising television program, MARKETING EDGE on TV will be hosting Samuel Onyemelukwe, entertainment and digital industry expert who honed his skills through decades working for brand within and outside the shores of the country.
The programme which comprises industry news, analysis, and interviews will air Wednesday on TVC News DStv Channel 418 at 12:30 pm and WAP TV at 8 pm. A repeat of the program will also air Thursday on WAP TV at 9:30 am.
The media and entertainment expert will be speaking about the rapid shift in the entertainment industry particularly with the introduction of new technological platforms.
Mr. Onyemelukwe is an African and Global media, entertainment and digital industry expert who has worked in media and entertainment in the U.S., Nigeria and Africa. He started his career at The Disney Company in Burbank California immediately after completing his Ba. In Fine Arts from The University of Southern California. After returning to The African Continent, in 2009, he joined Viacom Media as MTV Network, Business Development Manager, Nigeria, where he created campaigns for the likes of LG, Coca Cola, and Cadbury among many others. Mr. Onyemelukwe acquired a Master license to Trace TV in West Africa in 2011 and is widely recognized for turning Trace into a market leader in the region. He has launched many popular TV channels such as TRACE Naija, TRACE Jama and TRACE Gospel on DStv, and STV Music on StarTimes.
Mr. Onyemelukwe holds an MBA and an Ma. in Information Technology from Boston University and he is currently the Senior Vice President, Global Business Development for Trace.
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