MARKETING EDGE on TV hosts Kellogg Tolaram’ s Adenike Owolabi this Wednesday on TVC News DStv Channel 418 at 12:30 PM
By Oghale Mafuru
Foremost marketing and advertising television program, MARKETING EDGE on TV will be hosting Adenike Owolabi, brand representative of leading Cereals manufacturer, Kellogg Tolaram, tomorrow on TVC news DStv Channel 418.
The program which will be airing at 12:30 PM is segmented into three parts namely brand news, brand in focus and industry conversation where Adenike will be speaking on varying issues affecting the manufacturing sector in Nigeria.
Amongst other key areas, the marketing expert will also highlight some of the major challenges that accompanied the pandemic year as well as how the cereal brand was able to achieve outstanding feats regardless.
In addition, Adenike will speak on how Kellogg’s iconic cereal brand, Kellogg’s Cornflakes is addressing the decline in the purchasing power of most Nigerians by providing distinct product features with well packaged value as well as other new innovations.
Kellogg Tolaram Nigeria Limited (KTNL) is a Joint Venture between Kellogg Company USA and Tolaram Group of Singapore. KTNL was incorporate on 20th August 2015 to develop the cereal and snack business in Nigeria and other West African countries.
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