Leo Burnett India grabs Meta strategic and creative communications business
By Abimbola Mohammed
Leo Burnett India has been appointed as the strategic and creative communication partner for Meta’s business marketing mandate in India.
The account will be handled by the agency’s Mumbai office which is tasked with developing the creative narrative for Meta’s business communication in India.
Speaking on the new win, the CEO & Strategy officer South Asia, Leo Burnett, Publicis Health & Business, Dheeraj Sinha said: “Meta today offers a full eco-system on digital, to help deliver business objectives for both legacy and direct-to-consumer brands.
“With its various offerings, be it in stream video, reels, stories, and so on, Meta can open the funnel for businesses right at the top and can help close the consumer journey on its platform. We are excited to partner with Meta on their journey to becoming the preferred partner for all businesses.”
As digital becomes the leading platform for advertising, businesses large and small are increasingly relying on Meta platforms of Facebook, Instagram, and WhatsApp to reach their customers.
Leo Burnett Worldwide, Inc., also known as Leo Burnett Company, Inc., is an American advertising company, founded on August 5, 1935 in Chicago by Leo Burnett. In September 2002, the company was acquired by Publicis Groupe, the world’s third largest advertising agency holding group and one of the largest agency networks.
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