Category: News

Ogilvy Africa taps Anne Ngatia to lead strategic initiatives

In a bid to transform its strategy, Ogilvy Africa has announced the creation of a...

Twitter holds $4 Billion takeover talks of Clubhouse

Twitter Inc. has  held talks in recent months to acquire Clubhouse, the buzzy audio-based...

FirstBank partners LAWMA, unveils 16,000 sweepers’ uniforms

First Bank Nigeria Limited (FBN) has partnered with the Lagos State Waste Management...

Why we convened IMC Quarterly Virtual Summit – Ajayi

John Ajayi, Managing Director/CEO MARKETING EDGE magazine, has revealed the reasons...

Employing marketing communications tools to navigate out of recession

By Ibidunni Banjoko Recessions tend to be a tightening of credit conditions on...

Publicis partners The Trade Desk to tackle third-party cookies concern

Publicis Groupe has launched a specialized service to help its clients track and...

Crisis action plan as cushioning tool for brands’ survival

By Felicia Nwosu Prevention, they say, is better than cure. If any brand has had...

Digitisation is beyond communication channels – Ukubeyinje

By Abimbola Mohammed Oti Ukubeyinje, President of Association of Digital Marketing...

Outori celebrates 5 years of operation

Outori, a leading 360 marketing communications company, celebrates its fifth year...

Nimbus Media partners Morainbow Foundation to celebrate 2021 World Down Syndrome Day

As part of her Corporate Social Responsibility (CSR), Nimbus Media Limited, an outdoor...