Category: News

2021 NCOY: FirstBank partners Junior Achievement Nigeria, reiterates commitment to innovation and education

For 11 years, Nigeria’s premier and leading financial inclusion services provider,...

Professionals re-emphasize need for real-time data in Nigeria’s marketing industry

By Zion Rufus The long standing issue of the lack of real-time data, poor data...

COVID-19 forced creatives to rethink strategy – Tunde Shobanjo

By Felicia Nwosu Tunde Shobanjo, Head of Business/Chief Operating Officer, Leo...

LASAA unveils 2022 mobile stickers for branded vehicles

The Lagos State Signage and advertisement Agency (LASAA), the regulatory agency responsible...

FG sets up taskforce to oversee Audience Measurement

By Felicia Nwosu The Nigeria media industry and its practitioners will soon heave...

Brands need to partner with e-commerce platforms – experts

By Abimbola Mohammed The global e-commerce growth from 2021 is forecast at 16.8%...

David Okeme bags ADVAN Marketing Icon Award

Chairman, ADVAN Awards of Marketing Excellence Planning Committee, Mr. Emma Oriakhi...

Enhance skill set to match future business environment – CMO, MTN

By Oghale Mafuru The Chief Marketing Officer of MTN, Adia Sowho has reiterated...

Governor Sanwo-Olu presents Y2022 Appropriation Bill

Governor of Lagos State, Babajide Sanwo-Olu, has presented Year 2022 Appropriation...

Sanwo-Olu tasks advertisers on nation brand building

By Oghale Mafuru The Lagos State governor, Mr. Babajide Sanwo-Olu has tasked advertisers...