News

ExxonMobil appoints Udeagha as Regional Communications Manager

By Oluwaseyi Lawal ExxonMobil, an international oil and gas company, has appointed...

GroupM introduces Fusion, projects it to surpass television by 2028

By Felicia Nwosu GroupM has introduced ‘Fusion’, a new retail media...

Expert highlights significance of data strategy in marketing as crucial element for success

By Zion Rufus  In today's interconnected world, the need for data has become...

Email marketing soars to new heights, expected to hit record highs by 2025

By Zion Rufus  Today, reports indicate that email marketing is poised to reach...

Meta platforms initiate news content blockade for Canadian users

By Oluwaseyi Lawal Meta, the parent company of Facebook and Instagram, has commenced...

Dangote Cement, Sugar’s 2023 H1 sales hit 13.4 metric tonnes

By Ibidunni Banjoko Dangote Cement has reported its pan-African performance for...

Traction raises $6mln in seed funding to empower SMEs in Nigeria

By Kingsley Odii Accessing formal financing has long been a daunting task for...

Global potato protein market to reach $144 million by 2028

By Abimbola Mohammed High demand for proteinous food driven by awareness of rich...

WOO estimates global OOH revenues to exceed $40bn

By Felicia Nwosu A survey conducted by the World Out of Home Organizations...

Johnnie Walker and Guinness drive Diageo’s success in 2023

By Joseph Ekeng Diageo, the renowned alcoholic beverages company, continued...