Category: News

Guinness Nigeria appoints Joan Hodgins VC, Board of Directors

By Zion Rufus Guinness Nigeria Plc has appointed Ms. Joan Hodgins, Diageo’s Global...

Stellantis appoints black targeted AOR

By Kingsley Odii Stellantis, the global automotive manufacturer formed by the...

AI’s tentacles will impact half of all advertising revenue by 2023 – GroupM

By Felicia Nwosu GroupM has predicted that Artificial Intelligence (AI’s) tentacles...

Nigeria’s plastic recycling market forecast to garner $3.47 million by 2030

By Felicia Nwosu The Nigerian plastic recycling market analysis report has estimated...

Content recommendation algorithms and their ethical implementation in social media marketing

By Zion Rufus  Taking a closer look at how content recommendation algorithms...

Breaking News: Lagos State Governor disengages LASAA boss in major restructuring

By Zion Rufus  In a surprising turn of events, Lagos State Governor,His Excellency,...

SO&U Group CEO urges collaboration, full optimization of Nigeria’s creative potential

By Zion Rufus  Udeme Ufot, the Group CEO of SO&U and Co-Chair of the THECS...

Marketing is a contact sport- Vikas Mehta

By Zion Rufus In a captivating tête-à-tête with Marketing Edge, Vikas Mehta,...

Experts share learnings from Cannes Lions 2023

By Felicia Nwosu As the euphoria and buzz created during the Cannes Lions...

Discussions, strategies have emerged to mitigate Nigeria’s brain drain challenge- Sanwo-Olu

By Zion Rufus  In an increasingly interconnected world, the phenomenon of brain...