News

Ireti emerges winner in Wema Bank’s Hackaholics 4.0, secures N15 Million prize

By Zion Rufus In a thrilling competition for a grand prize of over N50 million,...

Terra Seasoning Cube wins coveted “Best Marketing Campaign of the Year 2023”

Terra Seasoning Cube's recently launched campaign, "Unwrap Joy, Unleash Taste," has...

MARKETING EDGE Publisher bags Chieftaincy title as ASIWAJU OF IJAN-EKITI

By Zion Rufus  John Ajayi, Publisher/CEO of MARKETING EDGE PUBLICATIONS LTD a...

The impact of colours on children’s purchasing decisions

By Kingsley Odii Colour plays a significant role in marketing and packaging, as...

NECCI PR Roundtable 23rd edition holds October 27, 28 2023, Lagos, Nigeria

Theme: "Fighting the Scourge of Illicit Trade in the Pharma Industry: The Role of...

Nigeria’s economy to grow at low 2.9 percent in 2023 – World Bank

By Felicia Nwosu As the world continues to strive for survival under the prevailing...

U.S. 2024 political ad spend to hit $10bn -report

By Felicia Nwosu As the build-up of next year's United States of America's political...

Unilever Nigeria, Bridges Outcomes and Wecyclers partner to tackle plastic waste

By Kingsley Odii Unilever Nigeria has joined forces with Bridges Outcomes Partnerships...

Tijani reveals ambitious strategic vision for Nigeria’s digital future: 2023-2027

By Joseph Ekeng In a groundbreaking move, Bosun Tijani, the Minister of...

Meta set to roll out generative AI tools to assist advertisers in content creation

By Felicia Nwosu Social media giant Meta Platforms is set to put a smile on the...