Category: News

New York Festivals partners MARKETING EDGE on New York Advertising Awards

By Ralph Tathagata To inspire creativity and excellence on global scale, New York...

Onyinye Igbo-ugwu appointed Executive Director at Monumental Concepts and Displays Ltd

By Zion Rufus  Onyinye Igbo-ugwu has been appointed the new  Executive Director...

M&C Saatchi names Al-Qassab as global CEO

By Ibidunni Banjoko M&C Saatchi, a prominent advertising agency, has appointed...

NCSI unveils index report to strengthen customer-service in the marketplace

By Abimbola Mohammed The Nigeria Consumer Service Index (NCSI), a multi sector...

Airtel, Intent.AI host industry experts at AI advertising event

On Thursday, February 22, 2024, Airtel Africa, INTENT.AI and fonYou hosted the groundbreaking...

Kantar launches strategic consulting in Nigeria as Moroke stresses on UVP

By Felicia Nwosu It was an insightful and thought-provoking gathering of...

IMC leaders raise concerns over AI efficiency and job preservation

By Seun Johnson Striking a balance between Artificial Intelligence...

How BUA Foods keeps to its brand promise

By AMOS OLADELE BUA Foods Plc, a leading food business in the fast moving consumer...

Spotify recognizes Burna Boy as Africa’s most followed artist

By Oluwaseyi Lawal Damini Ebunoluwa Ogulu, popularly known as Burna boy,...

Brands driving demand through innovation, health-conscious flavours

By Felicia Nwosu With the market becoming increasingly competitive across product...